Anyone can buy a .store domain. There are no restrictions in place.

You can register a .store domain for an initial period of 1-10 years. After this period has passed, you will need to renew the domain to continue using it.

Simply use the domain search bar at the top of this page and enter the name of your choice. A new window will open, and you will immediately see if the name you want is still free. If the name of your choice is not available, our system will automatically show you some options that are still free instead.

Yes, this is possible for this extension. You can enable this option when you purchase a domain through the Openprovider control panel.

You can easily renew your domain through the Openprovider control panel. You will receive multiple reminders by email when your domain is due to be renewed. Another option is to turn on the auto-renew feature in the control panel, which ensures that your domain is automatically renewed as long as you have sufficient balance on your account.

.store domain names should be between 3-63 characters in length. They may contain letters (a-z), numbers (0-9) and hyphens. Internationalized domain names are supported for Arabic, Chinese, Cyrillic, Greek, Hebrew, Japanese, Korean, Lao, Latin and Thai scripts.

Your .store domain will be renewed automatically if you have the auto-renew feature turned on and if you have enough balance in your account. If your domain is expired, you will have 40 days to restore your domain for free before it is deleted.

The .store domain was introduced as part of a broader effort to expand the range of available top-level domains beyond the traditional .com, .net, and .org options. Launched by Radix in 2016, the .store domain quickly gained traction among e-commerce businesses looking for a distinctive and relevant web address. The idea behind the .store domain was to offer a dedicated space on the internet for retail businesses, thereby making it easier for consumers to identify and trust commercial sites. Since its inception, the .store domain has been adopted by a wide range of businesses, from small boutiques to major global brands, all aiming to leverage the clear and direct messaging that a .store address provides. The growth of the .store domain reflects the increasing importance of specialized TLDs in today’s digital landscape, offering businesses new ways to enhance their online presence and connect with their target audience.

- Branding benefits: One of the primary advantages of a .store domain is its impact on branding. A .store domain inherently conveys a sense of purpose and professionalism, signaling to visitors that your website is a dedicated commercial space. This clarity helps in building a strong and recognizable brand identity. Additionally, a .store domain can make your web address more memorable and distinctive, which is crucial in a competitive market where standing out is key. The specific nature of a .store domain can also enhance SEO efforts, as search engines tend to favor domain names that clearly reflect the site's content and purpose. This can lead to higher search rankings, increased visibility, and ultimately, more traffic to your site. By choosing a .store domain, businesses can effectively communicate their retail focus, making it easier to attract and retain customers.
- SEO opportunities: A .store domain offers significant advantages when it comes to search engine optimization (SEO). Search engines like Google use various signals to determine the relevance and ranking of websites. A .store domain can improve your site’s relevance by clearly indicating its commercial nature. This specificity can make it easier for search engines to categorize your site accurately, potentially boosting your rankings for retail-related keywords. Additionally, a .store domain can enhance your click-through rates, as users searching for shopping-related queries are more likely to click on a domain that directly reflects their intent. The increased relevance and higher click-through rates can collectively improve your site’s SEO performance, leading to greater visibility and more organic traffic. By choosing a .store domain, businesses can leverage these SEO benefits to attract more potential customers and gain a competitive edge in the digital marketplace.
- Customer trust and credibility: A .store domain can significantly enhance customer trust and credibility. When potential customers see a .store domain, they immediately understand that your website is dedicated to selling products or services. This clarity can foster a sense of trust, as visitors feel confident that they are in the right place for their shopping needs. Moreover, a .store domain can confer a level of professionalism and legitimacy, distinguishing your business from less specialized or generic websites. This can be particularly beneficial for new or smaller businesses looking to establish credibility quickly. Additionally, a .store domain can reduce bounce rates, as visitors are more likely to stay and browse a site that clearly meets their expectations. By opting for a .store domain, businesses can build a strong foundation of trust and credibility, encouraging more visitors to become loyal customers.

- E-commerce platforms: E-commerce platforms can greatly benefit from adopting a .store domain. Platforms like Shopify, WooCommerce, and BigCommerce offer robust tools for building and managing online stores, but a .store domain can add an extra layer of professionalism and specificity. When customers see a .store domain, they instantly recognize that the site is designed for commercial transactions, which can increase their confidence and willingness to make purchases. Additionally, a .store domain can help e-commerce platforms stand out in search engine results, improving visibility and attracting more targeted traffic. This is particularly useful for niche markets, where a specialized domain can signal authority and expertise. By integrating a .store domain with an e-commerce platform, businesses can create a cohesive and compelling online presence that drives sales and builds brand loyalty. The combination of powerful e-commerce tools and a targeted domain name can set businesses up for long-term success.
- Small and medium enterprises: Small and medium enterprises (SMEs) can reap substantial benefits from using a .store domain. For SMEs, establishing a unique and recognizable online presence is crucial, and a .store domain can play a pivotal role in achieving this goal. The specific nature of a .store domain helps immediately identify the site as a retail destination, making it easier for potential customers to find and engage with the business. This can be particularly advantageous for SMEs operating in competitive markets, where differentiation is key. Additionally, a .store domain can enhance the perceived professionalism and credibility of a small or medium-sized business, helping to level the playing field with larger competitors. By choosing a .store domain, SMEs can effectively communicate their commercial intent, attract more targeted traffic, and build a loyal customer base. The clear and direct messaging of a .store domain can help SMEs grow their online presence and drive sales.
- Niche marketplaces: Small and medium enterprises (SMEs) can reap substantial benefits from using a .store domain. For SMEs, establishing a unique and recognizable online presence is crucial, and a .store domain can play a pivotal role in achieving this goal. The specific nature of a .store domain helps immediately identify the site as a retail destination, making it easier for potential customers to find and engage with the business. This can be particularly advantageous for SMEs operating in competitive markets, where differentiation is key. Additionally, a .store domain can enhance the perceived professionalism and credibility of a small or medium-sized business, helping to level the playing field with larger competitors. By choosing a .store domain, SMEs can effectively communicate their commercial intent, attract more targeted traffic, and build a loyal customer base. The clear and direct messaging of a .store domain can help SMEs grow their online presence and drive sales.

Choosing the right .store domain involves adhering to several best practices to ensure maximum impact and effectiveness. Firstly, keep the domain name short and simple. A concise name is easier for customers to remember and type, reducing the risk of losing traffic due to misspellings. Secondly, make it relevant to your business. The domain should reflect your brand or the products you sell, providing clarity and reinforcing your brand identity. Thirdly, avoid using numbers and hyphens, as these can confuse visitors and make the domain less memorable. Additionally, consider including keywords relevant to your business or industry, as this can enhance your SEO efforts. Finally, check for trademark issues to ensure your chosen domain does not infringe on any existing brands, which could lead to legal complications. By following these best practices, you can select a .store domain that effectively supports your business goals and builds a strong online presence.

Meanwhile, when choosing a .store domain, it is also essential to avoid common pitfalls that can undermine your online presence. One frequent mistake is selecting a domain name that is too long or complex, making it difficult for customers to remember and type accurately. Another pitfall is failing to research the domain's availability on social media platforms. Consistency across your website and social media handles helps maintain a cohesive brand identity. Additionally, avoid using slang or trendy terms that may quickly become outdated, limiting the long-term relevance of your domain. It's also crucial to steer clear of names that are easily confused with existing brands, as this can lead to legal issues and dilute your brand's uniqueness. Lastly, neglecting to renew your domain registration on time can result in losing your domain to competitors. By being mindful of these common pitfalls, you can choose a .store domain that effectively supports your business and brand objectives.

Starting with your .store domain is straightforward and can set the stage for your e-commerce success. Begin by brainstorming domain names that are short, memorable, and relevant to your business. Once you've secured your domain, integrate it with your e-commerce platform to ensure a seamless online shopping experience for your customers. It's also important to create consistent branding across your website and social media handles to reinforce your brand identity. Additionally, optimize your website for search engines by incorporating relevant keywords and providing high-quality content. Regularly update and maintain your site to keep it secure and user-friendly. Finally, renew your domain registration promptly to avoid losing it. By following these steps, you can effectively leverage your .store domain to build a robust online presence and drive your business growth.